Pacific Wine Associates
The national sales solution for the emerging vintner
45 Santa Ana Drive
Salinas, CA 93901
ph: 831-212-3376
fax: 831-424-3520
davidton
Services
Pacific Wine Associates is a sales and marketing company devoted to developing and implementing the sales and distribution strategies for estate and family wineries. Each client's individual needs are considered in order to custom tailor their story. We then deliver that story to the marketplace through our national distribution channels and support that sale with a continued market presence. Having access to the marketplace does not always ensure success so it is therefore imperative to help each client identify their unique story and develop a strategy to bring that message to the market.
Distributor Sales & Support
Develop & Support Distributor Network - Includes pricing, programming, sales meetings, distributor appointments, trade tastings and market visits.
Track & Evaluate - Collect and evaluate distributor shipments and depletions.
Database Management - Develop distributor and key account database.
Sales & Production Forecasting - Forecast shipments and estimate production need.
Marketing Services & Support
Marketing Plan - Create a marketing plan for your brand development including pricing and profitability objectives.
Business Plan - Develop a 5 year production and sales flow chart to help determine capital and cash flow needs.
Package Design - Assist with packaging design and ensure that it is consistent with product image and position.
Portfolio Evaluation - Conduct tastings to establish and maintain competitive advantage.
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45 Santa Ana Drive
Salinas, CA 93901
ph: 831-212-3376
fax: 831-424-3520
davidton
